Film and video production in Dubai
A full service production house in Dubai. We shoot, direct and finish: from the treatment and crew through the shoot to the edit, grade and sound. One team owns the film end to end rather than handing off between suppliers.
Most films lose something in the gaps between companies: the idea is sold by one team, shot by another and finished by a third, and nobody carries the intent all the way through. We run it as one job, so the person who wrote the treatment is still there at the grade.
That covers the whole chain: treatment and script, crew and casting, the shoot itself, then edit, colour, sound and the masters in every format the campaign needs.
- Direction
- Cinematography
- Editing and post
- Colour and sound
Work
Common questions
Where does Charm Theory shoot?
The studio is based in Dubai and works across the UAE and the wider GCC, and internationally when a project calls for it. Recent work has been produced in Dubai, at the Al Ain Classic Cars Museum and across all seven emirates.
Do you handle post-production as well as the shoot?
Yes. Edit, colour, sound and final masters are done in house, which is the point of running production and post as one team rather than briefing a separate finishing house.
Can you direct, or do you only produce?
Both. The documentaries The Motor and Floating Prison were directed and produced in house, and the studio directs commercial and branded work as well as producing it.